Think Before Recommend: Unleashing the Latent Reasoning Power for Sequential Recommendation
TL;DR Summary
ReaRec is introduced as an innovative inference-time computing framework that enhances user representation in sequential recommendation systems. Employing implicit multi-step reasoning, it overcomes limitations in understanding user preferences and long-tail items, demonstrating
Abstract
Sequential Recommendation (SeqRec) aims to predict the next item by capturing sequential patterns from users' historical interactions, playing a crucial role in many real-world recommender systems. However, existing approaches predominantly adopt a direct forward computation paradigm, where the final hidden state of the sequence encoder serves as the user representation. We argue that this inference paradigm, due to its limited computational depth, struggles to model the complex evolving nature of user preferences and lacks a nuanced understanding of long-tail items, leading to suboptimal performance. To address this issue, we propose \textbf{ReaRec}, the first inference-time computing framework for recommender systems, which enhances user representations through implicit multi-step reasoning. Specifically, ReaRec autoregressively feeds the sequence's last hidden state into the sequential recommender while incorporating special reasoning position embeddings to decouple the original item encoding space from the multi-step reasoning space. Moreover, we introduce two lightweight reasoning-based learning methods, Ensemble Reasoning Learning (ERL) and Progressive Reasoning Learning (PRL), to further effectively exploit ReaRec's reasoning potential. Extensive experiments on five public real-world datasets and different SeqRec architectures demonstrate the generality and effectiveness of our proposed ReaRec. Remarkably, post-hoc analyses reveal that ReaRec significantly elevates the performance ceiling of multiple sequential recommendation backbones by approximately 30%-50%. Thus, we believe this work can open a new and promising avenue for future research in inference-time computing for sequential recommendation.
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1. Bibliographic Information
1.1. Title
The central topic of the paper is "Think Before Recommend: Unleashing the Latent Reasoning Power for Sequential Recommendation." This title highlights a novel approach to sequential recommendation systems by introducing multi-step reasoning during the inference phase, akin to a "think before action" paradigm.
1.2. Authors
Jiakai Tang, Sunhao Dai, Teng Shi, Jun Xu, Xu Chen, Wen Chen, Jian Wu, Yuning Jiang. The authors are affiliated with Alibaba Group, Beijing, China, and Renmin University of China. Their research backgrounds appear to be in recommender systems, natural language processing, and potentially large language models, given the paper's motivation from the NLP community.
1.3. Journal/Conference
The paper is published as a pre-print on arXiv and does not specify a particular journal or conference in the provided text. The ACM reference format suggests it might be intended for an ACM publication. ACM conferences and journals are highly reputable in computer science, particularly in areas like information retrieval, data mining, and recommender systems.
1.4. Publication Year
The paper was published on 2025-03-28T17:59:03.000Z.
1.5. Abstract
Sequential Recommendation (SeqRec) aims to predict the next item a user will interact with by learning sequential patterns from their historical interactions. Current SeqRec models typically use a direct forward computation paradigm, where the final hidden state of a sequence encoder forms the user representation. The authors argue that this approach has limited computational depth, making it insufficient for modeling complex, evolving user preferences and understanding long-tail items, leading to suboptimal performance.
To address this, the paper proposes ReaRec, an inference-time computing framework that enhances user representations through implicit multi-step reasoning. ReaRec autoregressively feeds the sequence's last hidden state back into the sequential recommender, incorporating special Reasoning Position Embeddings (RPE) to separate the item encoding space from the multi-step reasoning space.
Furthermore, the paper introduces two lightweight reasoning-based learning methods: Ensemble Reasoning Learning (ERL) and Progressive Reasoning Learning (PRL). ERL constructs multi-order user representations by ensembling reasoning steps and uses KL divergence regularization to encourage diversity. PRL employs a progressive temperature annealing mechanism and Reasoning-aware Contrastive Learning (RCL) to guide the model towards better generalization.
Extensive experiments on five real-world datasets and various SeqRec architectures demonstrate ReaRec's generality and effectiveness. Notably, post-hoc analyses show that ReaRec can significantly improve the performance ceiling of multiple sequential recommendation backbones by approximately 30%-50%. The authors believe this work opens a new research direction in inference-time computing for sequential recommendation.
1.6. Original Source Link
- Original Source Link: https://arxiv.org/abs/2503.22675
- PDF Link: https://arxiv.org/pdf/2503.22675v3.pdf
- Publication Status: This is a preprint available on arXiv.
2. Executive Summary
2.1. Background & Motivation
The core problem the paper aims to solve is the limitation of current sequential recommendation (SeqRec) models in accurately capturing complex user preferences and understanding long-tail items due to their direct forward computation paradigm. Existing models typically use a single, final hidden state from a sequence encoder as the user representation. This approach, while efficient, offers limited computational depth, which the authors argue is insufficient for nuanced comprehension of dynamic user preferences and evolving interest patterns, especially for long-tail users (users with few interactions) and unpopular items. These scenarios inherently demand deeper reasoning and richer representation learning.
The importance of this problem stems from the ubiquity of recommender systems in modern daily life (e-commerce, music, video streaming). Improving their accuracy, especially for less common items and users, can significantly enhance user experience and discoverability.
The paper's innovative idea and entry point are motivated by recent advancements in the natural language processing (NLP) community, specifically the success of Chain-of-Thought (CoT) reasoning in Large Language Models (LLMs). CoT allows LLMs to perform multi-step deliberation before generating an output, which has been shown to significantly improve performance on complex tasks by increasing computational depth. The authors explore whether a similar "think-before-action" paradigm can benefit sequential recommendation, leading to the proposal of ReaRec, a reasoning-enhanced framework that enables implicit multi-step reasoning during inference.
2.2. Main Contributions / Findings
The paper makes several primary contributions:
- Proposal of
ReaRecFramework:ReaRecis introduced as the firstinference-time computing frameworkfor recommender systems. It empowersSeqRecmodels to performimplicit multi-step reasoningduring inference, thereby enhancing user representations and deepening feature crossing. This is a novel exploration ofinference-time computational powerwithin recommender systems. - Introduction of Two Reasoning Learning Strategies:
Ensemble Reasoning Learning (ERL): Leverages ensemble learning by aggregating diverse reasoning results from different steps and usesmulti-step supervised optimizationwith arepresentation diversity regularizer(KL divergence) to preventreasoning degradation.Progressive Reasoning Learning (PRL): Inspired by curriculum learning, it uses aprogressive temperature annealing (PTA)mechanism to guide the model's learning and incorporatesreasoning-aware contrastive learning (RCL)to enhance robustness by simulating error self-correction.
- Extensive Experimental Validation: Through comprehensive experiments on five real-world datasets and various representative
SeqRecmodels (both ID-based and text-based),ReaRec's generality and effectiveness are validated. - Significant Performance Improvement and Ceiling Breakthrough:
ReaRecachieves an average performance gain of 7.49% across all metrics with only 3.51% additional inference latency. Remarkably, post-hoc analysis reveals thatReaRecsignificantly elevates the performance ceilingof multiple sequential recommendation backbones by approximately 30%-50%. - Identification of Future Research Avenues: The paper identifies challenges and opportunities in
reasoning-enhanced recommendation methods, stimulating a new research direction at the intersection ofinference-time computingandsequential recommendation. Key insights include the differential impact of reasoning on user/item subgroups (long-tail benefiting more, active users potentially "overthinking"), the need foradaptive inference depth selection, andparameter disentanglementbetween encoding and reasoning. The authors also question the existence of an "inference-time scaling law" for recommendation systems and suggest theoretical analysis and efficient inference mechanisms as future work.
3. Prerequisite Knowledge & Related Work
3.1. Foundational Concepts
To understand this paper, a reader should be familiar with the following fundamental concepts:
- Recommender Systems (RS): Software systems that provide suggestions for items to users. These systems aim to predict user preferences and recommend relevant items from a large pool. They are widely used in e-commerce, streaming services, and social media.
- Sequential Recommendation (SeqRec): A sub-field of recommender systems that focuses on predicting a user's next interaction based on their historical sequence of interactions. Unlike traditional RS that might treat interactions as independent, SeqRec models consider the order and temporal dependencies of user behavior. For example, if a user watches action movie A, then action movie B, the system might recommend action movie C next.
- User-Item Interaction Sequence: A chronological list of items a user has interacted with (e.g., purchased, viewed, liked). For a user , this is denoted as , where is the -th item in the sequence.
- Item Embedding: A low-dimensional vector representation of an item, designed to capture its semantic and collaborative properties. Items with similar characteristics or that are frequently interacted with by similar users will have embeddings that are close in the vector space.
- User Representation: A vector that encapsulates a user's preferences, interests, or state within the recommendation system. In many
SeqRecmodels, this is derived from the user's interaction sequence. - Transformer Architecture: A neural network architecture introduced in 2017, known for its
self-attentionmechanism. It has become a cornerstone inNatural Language Processing (NLP)and is increasingly adopted in other domains, including recommender systems.- Self-Attention: A mechanism that allows a model to weigh the importance of different parts of an input sequence relative to each other when processing each part. For example, when encoding a word in a sentence, self-attention helps the model decide which other words in the sentence are most relevant. In
SeqRec, it helps determine the relevance of past interacted items to the prediction of the next item. - Multi-Head Attention: An extension of self-attention where the attention mechanism is run multiple times in parallel. This allows the model to jointly attend to information from different representation subspaces at different positions.
- Positional Encoding: Since Transformers do not inherently process sequences in order,
positional encodingsare added to item embeddings to inject information about the relative or absolute position of items in the sequence.
- Self-Attention: A mechanism that allows a model to weigh the importance of different parts of an input sequence relative to each other when processing each part. For example, when encoding a word in a sentence, self-attention helps the model decide which other words in the sentence are most relevant. In
- Encoder-Decoder Architecture: Transformers can be built with an encoder-decoder structure. In
SeqRec, typically only the encoder part is used to process the input sequence and generate a user representation. - Cross-Entropy Loss: A common loss function used in classification tasks, including next-item prediction in
SeqRec. It measures the difference between the true probability distribution (one-hot for the ground truth item) and the predicted probability distribution over all possible items. $ \mathcal{L}{CE} = - \sum{i=1}^{C} y_i \log(\hat{y}_i) $ where is the number of classes (items), is the true probability (1 for the correct item, 0 otherwise), and is the predicted probability for class . - Kullback-Leibler (KL) Divergence: A measure of how one probability distribution diverges from a second, expected probability distribution . It quantifies the information lost when is used to approximate .
$
\mathrm{KL}(P || Q) = \sum_i P(i) \log \left(\frac{P(i)}{Q(i)}\right)
$
In this paper, it's used as a
regularization termto encourage diversity between prediction distributions from different reasoning steps. - Contrastive Learning: A self-supervised learning approach that aims to learn useful representations by pulling semantically similar samples closer together in an embedding space while pushing dissimilar samples apart.
- InfoNCE Loss: A popular loss function used in contrastive learning, derived from Noise-Contrastive Estimation (NCE). It encourages the embedding of an anchor to be closer to its positive samples and further from negative samples. $ \mathcal{L}{\mathrm{InfoNCE}} = -\log \frac{\exp(\mathrm{sim}(\mathbf{z}, \mathbf{z}^+) / \tau)}{\exp(\mathrm{sim}(\mathbf{z}, \mathbf{z}^+) / \tau) + \sum{k=1}^N \exp(\mathrm{sim}(\mathbf{z}, \mathbf{z}_k^-) / \tau)} $ where is the anchor, is a positive sample, are negative samples, is a similarity function (e.g., dot product or cosine similarity), and is a temperature parameter.
- Curriculum Learning: A training strategy where a model is first trained on "easy" examples and gradually exposed to more complex examples. This can help stabilize training and improve final performance.
- Temperature Parameter (): In softmax functions, the temperature parameter controls the sharpness of the probability distribution. A high (softening) leads to a flatter distribution, while a low (sharpening) leads to a more peaked distribution where one class dominates.
3.2. Previous Works
The paper builds upon and differentiates itself from established SeqRec methods and recent inference-time reasoning techniques from NLP.
3.2.1. Sequential Recommendation Models
The paper categorizes mainstream SeqRec methods into ID-based Encoding and Text-based Encoding.
-
ID-based Encoding: These methods represent items using unique IDs, which are then mapped to
embeddings.- SASRec [31]: A foundational
Transformer-basedmodel forSeqRec. It employs acausal multi-head attention mechanismto capture sequential patterns. For each item in the sequence, it only attends to previous items to predict the next one. $ \mathrm{Attention}(Q, K, V) = \mathrm{softmax}\left(\frac{QK^T}{\sqrt{d_k}}\right)V $ Where is the query matrix, is the key matrix, is the value matrix, and is the dimension of the keys. In causal attention, future items are masked out. The output from the last position of the final layer typically serves as the user's representation. - BERT4Rec [49]: Leverages
bidirectional self-attention layers(similar to BERT in NLP) to capture deeper contextual information by allowing attention to both preceding and succeeding items in the sequence, but with a masked language model objective. This often leads to more robust representations.- Note: In
BERT4RecforSeqRec, a mask token is inserted into the sequence, and the model is trained to predict the masked item. For inference, the last item is typically masked to predict the next. The bidirectional nature allows for richer context but requires careful handling during inference for next-item prediction.
- Note: In
- SASRec [31]: A foundational
-
Text-based Encoding: These methods leverage textual attributes of items, often using pre-trained
Large Language Models (LLMs)to generate item representations.-
UniSRec [26]: Utilizes
parameter whiteningand aMixture-of-Experts (MoE) adaptorto learn universal item and sequence representations from textual features. This approach is effective in addressingcold-startanddata sparsityissues by transferring knowledge from textual descriptions. -
MoRec [76]: Replaces traditional
ID featureswith representations from advanced text and visual encoders (e.g.,RoBERTa [38]andViT [12]) to model multimodal item representations. This captures richer item semantics beyond just textual information.Differentiation: Existing
SeqRecmethods, regardless of ID-based or text-based, primarily adopt adirect forward computation paradigm. This means they process the input sequence once to produce a user representation. TheReaRecframework departs from this by introducingmulti-step implicit reasoningduring inference, effectively deepening the computational process to refine user representations.
-
3.2.2. Inference-time Reasoning in NLP
The paper draws significant motivation from inference-time scaling in Large Language Models (LLMs).
-
Chain-of-Thought (CoT) Reasoning [19, 45, 53, 62]: A technique where LLMs are prompted to generate intermediate reasoning steps (a "chain of thought") before providing a final answer. This significantly improves performance on complex tasks (e.g., mathematics, coding) by explicitly increasing computational depth and allowing for deliberation.
-
Emergent Thinking Capabilities from Computational Depth [14]: Theoretical work has shown that
CoT-based reasoningenhances models' capacity to handle complex problems by introducing increased computational depth, overcoming expressivity limitations of direct answers. -
Implicit vs. Explicit CoT: While
CoTinNLPoften involves generating explicit intermediate tokens, there's also research intoimplicit chain of thought reasoningin latent spaces [3, 15, 20, 67]. This means the model performs reasoning internally without necessarily outputting the intermediate steps as tokens, aiming for efficiency and performance gains. Examples includeCoconut [20]for continuous thinking inLLMlatent spaces andHeima [46]which compressesmultimodal CoTprocesses into single high-levelthinking tokens.Differentiation:
ReaRecis the first work to systematically exploreinference-time computational powerwithin recommender systems, translating thethink-before-action paradigmfromNLP(CoT) toSeqRec. UnlikeNLPtasks where explicit reasoning chains can provide process supervision,ReaRecfocuses onimplicit reasoningin the latent space ofSeqRecmodels, requiring novel learning strategies (ERL,PRL) to provide effective supervision signals for these intermediate, unobservable reasoning steps.
3.3. Technological Evolution
Sequential recommendation has evolved from simpler Markov Chain-based models (e.g., matrix factorization [22, 42]) that capture item-to-item transitions, to increasingly sophisticated deep learning architectures.
-
Early Deep Learning:
Recurrent Neural Networks (RNNs)likeGRU4Rec [23]were introduced for session-based recommendations, capturing temporal dependencies. -
Convolutional Networks:
Convolutional Neural Networks (CNNs)such asCaser [52]applied convolutional operations to item sequence embeddings, treating them like "images" to extract multi-level features. -
Attention Mechanisms: The advent of the
Transformer architecture [57]revolutionizedSeqRecwithself-attentionmechanisms.SASRec [31]became a classic baseline by usingself-attentionto weight historical items.BERT4Rec [49]further enhanced this withbidirectional encoding. -
Leveraging Side Information: To combat
data sparsityandcold-startissues, recent models have integrateditem attributes(text, images) using pre-trainedlanguage models(e.g.,UniSRec [26],MoRec [76]) to learn richer representations.This paper's work (
ReaRec) fits into this timeline by pushing the boundaries ofTransformer-based SeqRecmodels. While previous works focused on designing better forward computation architectures or richer input representations,ReaRecintroduces a novel dimension: enhancing the inference process itself by addingmulti-step reasoning. This is a significant shift from thereasoning-free forward computationthat characterized priorSeqRecmodels, bringingSeqReccloser to the advanced reasoning capabilities seen inLLMs.
3.4. Differentiation Analysis
The core differences and innovations of ReaRec compared to main methods in related work are:
- Inference-Time Reasoning vs. Direct Forward Computation: The most significant difference is
ReaRec's introduction ofimplicit multi-step reasoningduring inference. TraditionalSeqRecmodels (likeSASRec,BERT4Rec,UniSRec,MoRec) perform a single forward pass to generate a user representation.ReaReciteratively refines this representation through additional computational steps, explicitly aiming to deepen the model's understanding of user preferences. - Enhanced Computational Depth: By autoregressively feeding the last hidden state back into the encoder,
ReaReceffectively increases thecomputational depthat inference time. This is a direct parallel to the concept ofChain-of-Thoughtreasoning inLLMs, which has been shown to improve performance on complex tasks. PriorSeqRecmodels primarily focus on architectural depth (e.g., number of Transformer layers) during training but not on iterative refinement during inference. - Addressing Task Gap with
Reasoning Position Embeddings (RPE): A key innovation is the use ofRPEto explicitly distinguish between thesequence encoding phaseand thereasoning phase. This prevents the model from confusing the two distinct computational modes, a challenge not present in traditionalSeqRecor easily transferable fromNLP CoT(where intermediate steps are often explicit). - Novel Learning Strategies for Implicit Reasoning: Since
implicit reasoninglacks explicit intermediate supervision signals,ReaRecproposesERLandPRL.ERLusesensemble learningandKL divergence regularizationto ensure diversity and effective supervision for multi-step reasoning, addressing thepattern collapseorreasoning degradationissue.PRLusesprogressive temperature annealing(inspired bycurriculum learning) to guide distribution sharpening andReasoning-aware Contrastive Learning (RCL)to enhance robustness againstreasoning biasanderror accumulation. These strategies are specifically designed for the challenges ofimplicit reasoninginSeqRec, which differ from explicitCoTinLLMsthat might rely on process supervision.
- Model Agnostic Nature:
ReaRecis designed as amodel-agnostic framework, meaning it can be integrated with various existingSeqRecbackbones (bothID-basedlikeSASRec/BERT4Recandtext-basedlikeUniSRec/MoRec), enhancing their performance without requiring fundamental changes to their core architecture. This demonstrates its broad applicability. - Focus on Performance Ceiling and Long-Tail Items: The paper explicitly highlights
ReaRec's ability tosignificantly elevate the performance ceilingof backbones andenhance modeling capability for underrepresented groups(long-tail users and items), areas where traditionalSeqRecmodels often struggle due to limited data and less nuanced representations.
4. Methodology
The ReaRec framework aims to unleash the latent sequential reasoning capability of SeqRec models by introducing multi-step implicit reasoning during the inference phase. This section details its backbone and the two proposed learning strategies.
4.1. ReaRec Backbone
The proposed ReaRec framework is designed to be model-agnostic, meaning it can be integrated into various sequential recommenders. The paper uses the Transformer architecture as an example to illustrate its workings.
4.1.1. Self-attention Sequence Encoding
Given a user's historical interaction sequence , where is the length of the sequence.
First, each item is converted into an item embedding by looking up the embedding matrix .
To incorporate the sequential order, Absolute Position Embeddings are added to these item embeddings. For an item at position , its initial input representation is constructed by summing its item embedding and the corresponding positional embedding :
Here, is obtained from a learnable positional embedding matrix , where is the dimension of the embeddings.
Next, these input representations are fed into a sequence encoder , which typically consists of multiple layers of Multi-Head Self-Attention (MHSA) modules and Point-wise Feed-Forward Networks (FFN):
where represents the concatenated hidden states at the -th layer. denotes the total number of layers. In the conventional direct inference paradigm, the user representation is simply the output hidden state at the last position of the final layer: .
4.1.2. Extended Inference-Time Reasoning
Instead of directly using as the final user representation, ReaRec introduces an implicit reasoning mechanism to augment computational capacity during inference. This is achieved by autoregressively feeding the hidden state of the last position back into the encoder for forward computations, effectively creating reasoning steps.
To bridge the task gap between the initial sequence encoding and the subsequent reasoning phases, ReaRec introduces Reasoning Position Embeddings (RPE), denoted as . These embeddings are used to explicitly distinguish item representations from reasoning inputs.
At the -th reasoning step (where ranges from 1 to ):
The input embedding for the Transformer at this step is conceptualized as an extended sequence. The first positions correspond to the original item sequence and remain unchanged from their initial encoding (as per Equation (1)).
For positions (where refers to the -th reasoning step, ranging from 1 to ), the latent representation is calculated as the summation of the last output hidden state from the previous computation step (either the last item of the original sequence or the output of the previous reasoning step) and the -th reasoning position embedding :
Here, is the output of the Transformer's final layer from the previous step. For the first reasoning step (), would correspond to the output of the final layer for the last item of the original sequence. The are looked up from the learnable reasoning positional embedding matrix .
The hidden states of the model's final layer from position to (i.e., the output from the original sequence's last item and then the reasoning steps) are denoted as , where represents the reasoning hidden state at the -th step. Specifically, would be (the original user representation), and for are the outputs of the -th reasoning step.
A straightforward approach for obtaining the user representation would be to use the last reasoning output : . The predicted probability for the user is then calculated using a softmax function over the dot product similarity between the user representation and all item embeddings in :
The recommendation objective is to minimize the cross-entropy loss:
where denotes the predicted probability of the ground-truth next item for user .
However, this naive objective suffers from a lack of supervision signals for intermediate reasoning states, making it vulnerable to reasoning pattern degradation. To address this, the paper proposes Ensemble Reasoning Learning (ERL) and Progressive Reasoning Learning (PRL).
4.2. Ensemble Reasoning Learning (ERL)
ERL provides effective supervision signals for the implicit reasoning process by treating the hidden states from different reasoning steps as multi-view representations of the user's evolving interests. It leverages ensemble learning to aggregate diverse reasoning results.
4.2.1. Multi-Step Reasoning Supervision
Instead of relying solely on the last reasoning state , ERL applies an average pooling layer to aggregate all reasoning hidden states, including the initial one , to obtain the final user representation:
The output distribution is then computed using this aggregated according to Equation (4). This aggregation aims to capture a more comprehensive understanding of user interests by combining insights from different depths of reasoning. The cross-entropy loss (Equation (5)) is applied to this ensembled representation.
4.2.2. KL Divergence Regularization
To prevent pattern collapse—where the model might take shortcuts by simply copying previous reasoning outputs, leading to homogenization and undermining the benefits of computational scaling—ERL introduces a Kullback-Leibler (KL) divergence constraint. This regularization term encourages diversity across the predictive probability distributions of different reasoning states. The goal is to make the multi-step reasoning process gather multi-view insights into the user's complex interest distribution. The regularization term to be minimized is:
where represents the predicted probability distribution (logit) from the -th reasoning step. The KL divergence is defined as . Minimizing is equivalent to maximizing , thus encouraging divergence.
The overall learning objective for ERL is to minimize the following loss function:
where is a hyperparameter that controls the strength of the KL divergence regularization.
4.2.3. Inference Phase
During inference for ERL, the user representation is obtained by average pooling the reasoning hidden states from all steps: . This ensembled user representation is then used to compute similarity scores with candidate item representations to generate the final recommendation list.
4.3. Progressive Reasoning Learning (PRL)
PRL uses a different mechanism to guide the intermediate reasoning chains, aiming to progressively approximate the user's true preference distribution through a progressive distribution sharpening strategy.
4.3.1. Progressive Temperature Annealing (PTA)
Inspired by the human cognitive process, PRL assumes that as reasoning depth increases, the model should clarify user interest patterns, resulting in sharper predicted distributions. This is achieved using Progressive Temperature Annealing (PTA).
A temperature coefficient, , is introduced for the -th reasoning step to adjust the sharpness of the predicted distribution. It is formulated as:
where is the base temperature, and is a hyperparameter controlling the temperature decay rate. Note that as approaches , approaches , making closer to . If , then decreases as increases, leading to sharper distributions. The paper uses this formulation for temperature annealing, where the distribution becomes sharper (temperature decreases) as reasoning progresses.
The predicted distribution for the -th reasoning step is then computed using this annealed temperature:
Unlike ERL, PRL applies separate recommendation losses to each reasoning hidden state to inject process supervision:
Here, represents the predicted probability (logit) of the ground-truth item at the -th reasoning step. This annealing strategy allows the model to explore a broader solution space in early reasoning (higher ) and then gradually narrow the search space (lower ) towards the optimal solution.
4.3.2. Reasoning-aware Contrastive Learning (RCL)
To enhance the generalization ability and robustness of PRL against reasoning bias and error accumulation, a Reasoning-aware Contrastive Learning (RCL) method is designed. RCL simulates accumulated reasoning error by injecting noise into reasoning states.
For each reasoning step , noise is added to the input to generate a noised reasoning input:
where is the input for the -th reasoning step (as defined in Equation (3)), and is a noise embedding sampled from a normal distribution . Here, is the identity matrix, and controls the noise intensity.
Feeding this noised input into the Transformer encoder yields a new set of hidden states .
To learn robust representations, RCL uses a self-supervised task based on Mutual Information Maximization (MIM). MIM aims to maximize the mutual information between the original hidden states and the denoised hidden states . This forces the model to capture essential sequential information and perform self-reflection in the implicit thought space.
Since directly maximizing mutual information is intractable, an InfoNCE-based reasoning contrastive learning method is used to optimize its lower bound:
Here, denotes the dot product similarity function. is the positive contrastive hidden state (the original -th reasoning state ), and is the set of negative contrastive hidden states (the -th reasoning states from other item sequences within the same batch). is a temperature parameter for contrastive learning.
The overall objective function for the PRL method combines the recommendation loss and the reasoning contrastive loss:
4.3.3. Inference Phase
During inference for PRL, the user representation is taken directly from the output of the final reasoning step: . This final representation is then used to compute similarity scores with candidate item embeddings to generate the recommendation list.
4.4. Discussion
4.4.1. Principle Analysis
The ReaRec framework's core principle is to extend the model's modeling capability by strategically increasing inference-time computational amounts. By autoregressively feeding reasoning hidden states back into the sequence encoder, the model continuously deepens feature crossing depth, leading to the capture of finer-grained sequence characteristics and improved recommendation performance.
- ERL integrates
multi-level deep crossing featuresinto the final user representation, effectively ensembling diverse insights from various reasoning depths. - PRL, leveraging
curriculum learning, gradually uncovers more complexintent evolution patternsas reasoning progresses, aiming to approximate the true user interest distribution more accurately.
4.4.2. Time and Space Complexity
Time Complexity: Let be the user sequence length and be the number of Transformer layers.
-
Base Backbone (without reasoning): The sequence passes through layers. Each layer involves
MHSA(Multi-Head Self-Attention) andFFN(Feed-Forward Network). The time complexity forMHSAon a sequence of length with embedding dimension is . The time complexity forFFNis . So, the total time complexity for the base backbone is . -
Reasoning-Enhanced Phase (with reasoning steps):
ReaRecemploys aKV Cachingtechnique to store history key-value pairs, which significantly reduces redundant computations. At the -th reasoning step, the effective sequence length grows toC+k-1. However, due toKV Caching, only the new token (the output from the previous reasoning step) needs to attend to the entire cached history and itself. The time complexity forMHSAat step for one new token is effectivelyO((C+k-1)d), as it's attending toC+k-1previous items. The time complexity forFFNfor this one new token is . Since there are Transformer blocks and reasoning steps, the total additional time complexity overhead for the reasoning phase is approximately: . This simplifies to . As (number of reasoning steps, typically 2 or 3) is usually much smaller than (sequence length, e.g., 50), the term is small, and the overhead can be further approximated as . This overhead is considered acceptable becauseKV Cachingprevents quadratic scaling with the number of reasoning steps; instead, it scales linearly with the cached context length.
Space Complexity:
The method only adds -dimensional Reasoning Position Embeddings . The space complexity for these embeddings is , which is negligible compared to the original model parameters (item embeddings, Transformer weights). Thus, the framework is lightweight and flexible in terms of space.
The following are the results from Figure 3 of the original paper:
该图像是示意图,展示了提出的 ReaRec 框架及其两个增强推理学习策略:集成推理学习(Ensemble Reasoning Learning, ERL)和渐进推理学习(Progressive Reasoning Learning, PRL)。图中详细描述了推理序列推荐模型的结构,包含关键组件如项嵌入、位置嵌入和推理隐藏状态,以及利用平均池化和 KL 正则化进行优化的过程。通过这些策略,ReaRec 能够有效利用多步推理提升推荐性能。
5. Experimental Setup
5.1. Datasets
To evaluate the effectiveness of the proposed ReaRec methods, experiments were conducted on five real-world recommendation datasets from Yelp and Amazon platforms.
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Yelp:
- Source: A well-known business review website.
- Characteristics: Provides rich multidimensional data on user behaviors and business attributes.
- Preprocessing: Interactions with ratings greater than 3 were considered positive.
20-core filteringwas applied, meaning users and items with fewer than 20 interactions were removed. - Textual Encoding: Item information included name, location (city and state), and business categories.
- Splitting: Chronologically split into training, validation, and test sets based on two timestamp thresholds: September 4, 2018, and May 12, 2020.
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Amazon 2023: Derived from Amazon, a global e-commerce platform. Four domain-specific datasets were selected:
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Video & Games -
Software -
CDs & Vinyl -
Baby & Products -
Textual Features: Retained product attributes like title, description, and price.
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Preprocessing: User-item interactions with ratings greater than 3 were positive. Filtering applied: users with fewer than 5 interactions for Video & Games, Software, Baby & Products, and fewer than 10 interactions for CDs & Vinyl were removed.
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Splitting: Followed official absolute timestamps to partition item sequences, aligning with real-world scenarios.
The detailed statistics of the datasets are summarized in Table 1.
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The following are the results from Table 1 of the original paper:
| Dataset | Yelp | Video & Games | Software | CDs & Vinyl | Baby & Products |
|---|---|---|---|---|---|
| #Users | 13,083 | 89,021 | 30,049 | 35,238 | 140,292 |
| #Items | 10,697 | 22,933 | 16,705 | 87,969 | 30,689 |
| #Avg. Inter. / User | 33.92 | 5.96 | 5.59 | 14.59 | 5.57 |
| #Avg. Inter. / Item | 41.49 | 23.15 | 10.06 | 5.84 | 25.44 |
| #Avg. Inter. | 443,807 | 530,989 | 168,029 | 513,991 | 780,809 |
| Sparisty | 99.68% | 99.97% | 99.97% | 99.98% | 99.98% |
The datasets were chosen to represent diverse domains (e-commerce, reviews) and varying levels of data sparsity and scale, making them effective for validating the method's generality and performance across different recommendation scenarios. They are standard benchmarks in sequential recommendation research.
5.2. Evaluation Metrics
The paper adopts two widely used top-k evaluation metrics in sequential recommendation research:
-
Normalized Discounted Cumulative Gain (NDCG):
- Conceptual Definition:
NDCGmeasures the ranking quality of a recommendation list by considering both the relevance of recommended items and their position in the list. More relevant items appearing higher in the list contribute more to theNDCGscore. It is particularly useful for scenarios where item relevance can be graded (e.g., ratings) or where positional accuracy is important. - Mathematical Formula:
First,
Discounted Cumulative Gain (DCG)for a recommendation list at position is calculated as: Where is the relevance score of the item at position . Then,NDCGnormalizesDCGby dividing it by theIdeal DCG (IDCG), which is theDCGof an ideal ranking where all relevant items are perfectly ordered: The paper reportsNDCG@10andNDCG@20. - Symbol Explanation:
- : The cut-off position (e.g., 10 or 20 for
NDCG@10,NDCG@20). - : The relevance score of the item at position in the ranked list. In
SeqRec, this is often binary (1 if the next true item is at position , 0 otherwise). - : Discounted Cumulative Gain at position .
- : Ideal Discounted Cumulative Gain at position , representing the maximum possible
DCGfor the list.
- : The cut-off position (e.g., 10 or 20 for
- Conceptual Definition:
-
Recall:
- Conceptual Definition:
Recall(also known asTrue Positive RateorSensitivity) measures the proportion of actual relevant items that are successfully identified and recommended within a top-k list. It focuses on the completeness of the recommendation, i.e., how many of the truly relevant items were retrieved. - Mathematical Formula:
In the context of next-item prediction, there is typically only one "true" next item. So, if the true next item is in the top-k list,
Recallis 1, otherwise 0. The paper reportsRecall@10andRecall@20. - Symbol Explanation:
- : The cut-off position (e.g., 10 or 20 for
Recall@10,Recall@20). - : The number of relevant items found within the top-k recommendations.
- : The total number of relevant items (which is typically 1 for the next true item).
- : The cut-off position (e.g., 10 or 20 for
- Conceptual Definition:
5.3. Baselines
The generality of the ReaRec framework was evaluated by integrating it with different types of sequential recommendation models, including ID-based and text-based encoding methods.
-
ID-based Encoding Methods:
- SASRec [31]: A representative and strong baseline for
sequential recommendationthat uses acausal multi-head attention mechanismto capture sequential patterns. - BERT4Rec [49]: Leverages
bidirectional self-attention layersfor deeper contextual information infusion across user behavior sequences, allowing it to capture context from both past and "future" (masked) items.
- SASRec [31]: A representative and strong baseline for
-
Text-based Encoding Methods:
-
UniSRec [26]: Utilizes
parameter whiteningand aMixture-of-Experts (MoE) adaptorto learn universal item and sequence representations from textual features, addressingcold-startanddata sparsity. -
MoRec [76]: Incorporates advanced text and visual encoders (e.g.,
RoBERTa [38]andViT [12]) to model multimodal representations of items, replacing traditionalID features.The chosen baselines are representative of state-of-the-art and widely adopted
sequential recommendationmodels, covering both discrete ID representations and richer textual/multimodal item features, thus providing a comprehensive evaluation ofReaRec's applicability.
-
5.4. Implementation Details
- Hardware: All experiments were conducted on 8 NVIDIA A100 GPUs.
- Hyperparameters (General):
Embedding size: 256 for all methods.Batch size: 2048 for all methods.Optimizer: Adam [32].Learning rate: 0.001.Activation function: GeLU.Sequence length: User sequences truncated to a maximum length of 50 across all datasets.
- BERT4Rec Specifics: For
BERT4Rec'sbidirectional Transformer, aPrefix Maskingstrategy was employed. The item sequence part usesbidirectional attention, while the reasoning phase adoptsunidirectional attention. - Item-based Methods (Textual Features):
LLaMA-3.1-8B [17]was used to encode item textual features.Principle Component Analysis (PCA)was applied to the averaged hidden states from the last layer, preserving core features and distilling 768-dimensional model representations.
- ERL Specifics:
- : Searched within .
- PRL Specifics:
- : Set to 0.01.
- : Tuned over ranges .
- : Tuned over ranges .
- Training Protocol:
Early stoppingwas triggered if metrics on the validation set did not improve over 10 consecutive epochs. - Code Availability: The code will be available at https://github.com/TangJiakai/ReaRec.
6. Results & Analysis
6.1. Core Results Analysis
The experimental results demonstrate the superiority of the proposed ReaRec framework with its ERL and PRL methods across various SeqRec backbones and datasets.
-
Comparison of ID-based Models (Table 2):
BERT4Recgenerally performs slightly better thanSASRec, indicating the benefit ofbidirectional contextual informationin capturingsequential patterns.- Both
ERLandPRLsignificantly improve the performance ofSASRecandBERT4Rec. For instance,PRLonSASRecachieves an average improvement of 11.81% on Yelp and 7.00% on Video & Games.ERLonBERT4Recshows a 21.49% average improvement on Baby & Products. This highlightsReaRec's ability to unlock latent reasoning power even for establishedID-basedmodels.
-
Comparison of Text-based Models (Table 3):
Text-basedmethods (UniSRec,MoRec) consistently outperformID-basedmodels across all datasets. This is attributed to their use ofpowerful language modelsto encode item information, which effectively mitigatesdata sparsityandcold-startissues by learningdomain-invariant representations.ERLandPRLfurther enhance the performance oftext-basedmodels.ERLonUniSRecachieves an average improvement of 31.54% on CDs & Vinyl, andPRLonUniSRecgains 25.66% on the same dataset.MoRecalso sees notable improvements, e.g., 7.76% forERLon Video & Games. This indicates thatReaRecis effective even when starting with richer, text-aware item representations.
-
Overall Effectiveness of ReaRec:
-
ReaRec(withERLandPRL) consistently and significantly surpasses baseline models in most cases. -
For
ID-basedmethods,ERLandPRLonSASRecachieve average improvements of 6.76% and 8.21% across all metrics on five datasets. -
For
text-basedmethods,ERLandPRLonUniSRecoutperform the base model by 12.29% and 10.43% on average. -
The paper concludes that
ReaRecintroduces a novel approach of usinglatent-space computationsduring inference to deepenfeature crossing depth, effectively unlockinglatent reasoning powerand demonstrating thatincreasing inference-time computationis a promising avenue for improving recommendation performance.The following are the results from Table 2 of the original paper:
Dataset Method SASRec BERT4Rec N@10 N@20 R@10 R@20 Avg. N@10 N@20 R@10 R@20 Avg. Yelp Base 0.0347 0.0452 0.0626 0.1047 0.0364 0.046 0.0653 0.1038 - +ERL 0.0383 0.0474 0.0691 0.1056 ↑6.62% 0.0371 0.0476 0.0661 0.1077 ↑2.60% (Improv.) (↑10.37%) (↑4.87%) (↑10.38%) (↑0.86%) (↑1.92%) (↑3.48%) (↑1.23%) (3.76%) +PRL 0.0388 0.0493 0.073 0.1149 ↑11.81% 0.0377 0.0487 0.0708 0.1149 ↑7.14% (Improv.) (↑11.82%) (↑9.07%) (↑16.61%) (↑9.74%) (↑3.57%) (↑5.87%) (↑8.42%) (↑10.69%) Video & Games Base 0.0284 0.0353 0.0542 0.0816 - 0.0289 0.0355 0.0548 0.0810 - +ERL 0.0301 0.0385 0.0581 0.0915 ↑8.59% 0.0311 0.0375 0.0578 0.0832 ↑5.36% (Improv.) (↑5.99%) (↑9.07%) (↑7.20%) (↑12.13%) (↑7.61%) (↑5.63%) (↑5.47%) (↑2.72%) +PRL 0.0299 0.0379 0.0572 0.0890 ↑6.81% 0.0306 0.0380 0.0584 0.0879 ↑7.00% (Improv.) (↑5.28%) (↑7.37%) (↑5.54%) (↑9.07%) (↑5.88%) (↑7.04%) (↑6.57%) (↑8.52%) Software Base 0.0696 0.0895 0.1468 0.2264 - 0.0710 0.0893 0.1530 0.2258 - +ERL 0.0743 0.0935 0.1456 0.2224 ↑2.16% 0.0769 0.0964 0.1554 0.2328 ↑5.23% (Improv.) (↑6.75%) (↑4.47%) (↓0.82%) (↓1.77%) (↑8.31%) (↑7.95%) (↑1.57%) (↑3.10%) +PRL 0.0739 0.0949 0.1488 0.2324 ↑4.06% 0.0762 0.0976 0.1500 0.2350 ↑4.68% (Improv.) (↑6.18%) (↑6.03%) (↑1.36%) (↑2.65%) (↑7.32%) (↑9.29%) (↓1.96%) (↑4.07%) CDs & Vinyl Base 0.0148 0.0174 0.0317 0.0419 0.0149 0.0185 0.0326 0.0468 - +ERL 0.0182 0.0212 0.0363 0.0482 ↑18.59% 0.0165 0.0208 0.0354 0.0524 ↑10.93% (Improv.) (↑22.97%) (↑21.84%) (↑14.51%) (↑15.04%) (↑10.74%) (↑12.43%) (↑8.59%) (↑11.97%) +PRL 0.0155 0.0195 0.0315 0.0470 ↑7.08% 0.0162 0.0202 0.0334 0.0496 ↑6.59% (Improv.) (↑4.73%) (↑12.07%) (↓0.63%) (↑12.17%) (↑8.72%) (↑9.19%) (↑2.45%) (↑5.98%) Baby & Products Base 0.0112 0.0157 0.0260 0.0437 - 0.0109 0.0154 0.0257 0.0439 - +ERL 0.0116 0.0164 0.0228 0.0418 ↓2.16% 0.0148 0.0195 0.0293 0.0481 ↑21.49% (Improv.) (↑3.57%) (↑4.46%) (↓12.31%) (↓4.35%) (↑35.78%) (↑26.62%) (↑9.57%) (↑14.01%) +PRL 0.0135 0.0178 0.0281 0.0451 ↑11.30% 0.0140 0.0185 0.0291 0.0466 ↑16.99% (Improv.) (↑20.54%) (↑13.38%) (↑8.08%) (↑3.20%) (↑28.44%) (↑20.13%) (↑6.15%) (↑13.23%)
-
The following are the results from Table 3 of the original paper:
| Dataset | Method | UniSRec | MoRec | ||||||||
| N@10 | N@20 | R@10 | R@20 | Avg. | N@10 | N@20 | R@10 | R@20 | Avg. | ||
| Yelp | Base | 0.0380 | 0.0495 | 0.0737 | 0.1195 | - | 0.0391 | 0.0516 | 0.0757 | 0.1258 | - |
| +ERL | 0.0406 | 0.0521 | 0.0770 | 0.1227 | ↑4.81% | 0.0417 | 0.0531 | 0.0832 | 0.1283 | ↑5.36% | |
| (Improv.) | (↑6.84%) | (↑5.25%) | (↑4.48%) | (↑2.68%) | (↑6.65%) | (↑2.91%) | (↑9.91%) | (↑1.99%) | |||
| +PRL | 0.0413 | 0.0529 | 0.0788 | 0.1253 | ↑6.83% | 0.0410 | 0.0532 | 0.0804 | 0.1289 | ↑4.16% | |
| (Improv.) | (↑8.68%) | (↑6.87%) | (↑6.92%) | (↑4.85%) | (↑4.86%) | (↑3.10%) | (↑6.21%) | (↑2.46%) | |||
| Video & Games | Base | 0.0328 | 0.0421 | 0.0683 | 0.1054 | - | 0.0350 | 0.0438 | 0.0716 | 0.1065 | - |
| +ERL | 0.0364 | 0.0440 | 0.0711 | 0.1015 | ↑3.97% | 0.0392 | 0.0485 | 0.0744 | 0.1112 | ↑7.76% | |
| (Improv.) | (↑10.98%) | (↑4.51%) | (↑4.10%) | (↓3.70%) | (↑12.00%) | (↑10.73%) | (↑3.91%) | (↑4.41%) | |||
| +PRL | 0.0352 | 0.0433 | 0.0658 | 0.0982 | ↓0.08% | 0.0371 | 0.0462 | 0.0708 | 0.1067 | ↑2.64% | |
| (Improv.) | (↑7.32%) | (↑2.85%) | (↓3.66%) | (↓6.83%) | (↑6.00%) | (↑5.48%) | (↓1.12%) | (↑0.19%) | |||
| Software | Base | 0.0820 | 0.1041 | 0.1643 | 0.2522 | - | 0.0846 | 0.1050 | 0.1697 | 0.2510 | - |
| +ERL | 0.0851 | 0.1075 | 0.1669 | 0.2556 | ↑2.49% | 0.0881 | 0.1071 | 0.1711 | 0.2466 | ↑1.30% | |
| (Improv.) | (↑3.78%) | (↑3.27%) | (↑1.58%) | (↑1.35%) | (↑4.14%) | (↑2.00%) | (↑0.82%) | (↓1.75%) | |||
| +PRL | 0.0869 | 0.1076 | 0.1687 | 0.2518 | ↑2.96% | 0.0917 | 0.1120 | 0.1723 | 0.2532 | ↑4.37% | |
| (Improv.) | (↑5.98%) | (↑3.36%) | (↑2.68%) | (↓0.16%) | (↑8.39%) | (↑6.67%) | (↑1.53%) | (↑0.88%) | |||
| CDs & Vinyl | Base | 0.0150 | 0.0208 | 0.0298 | 0.0527 | - | 0.0186 | 0.0235 | 0.0405 | 0.0604 | - |
| +ERL | 0.0208 | 0.0259 | 0.0428 | 0.0629 | ↑31.54% | 0.0199 | 0.0248 | 0.0417 | 0.0609 | ↑4.08% | |
| (Improv.) | (↑38.67%) | (↑24.52%) | (↑43.62%) | (↑19.35%) | (↑6.99%) | (↑5.53%) | (↑2.96%) | (↑0.83%) | |||
| +PRL | 0.0191 | 0.0253 | 0.0394 | 0.0640 | ↑25.66% | 0.0198 | 0.0249 | 0.0417 | 0.0618 | ↑4.42% | |
| (Improv.) | (↑27.33%) | (↑21.63%) | (↑32.21%) | (↑21.44%) | (↑6.45%) | (↑5.96%) | (↑2.96%) | (↑2.32%) | |||
| Baby & Products | Base | 0.0152 | 0.0199 | 0.0315 | 0.0501 | - | 0.0176 | 0.0231 | 0.0371 | 0.0588 | - |
| +ERL | 0.0183 | 0.0239 | 0.0367 | 0.0589 | ↑18.64% | 0.0184 | 0.0242 | 0.0373 | 0.0602 | ↑3.06% | |
| (Improv.) | (↑20.39%) | (↑20.10%) | (↑16.51%) | (↑17.56%) | (↑4.55%) | (↑4.76%) | (↑0.54%) | (↑2.38%) | |||
| +PRL | 0.0182 | 0.0236 | 0.0359 | 0.0575 | ↑16.77% | 0.0189 | 0.0247 | 0.0376 | 0.0611 | ↑4.89% | |
| (Improv.) | (↑19.74%) | (↑18.59%) | (↑13.97%) | (↑14.77%) | (↑7.39%) | (↑6.93%) | (↑1.35%) | (↑3.91%) | |||
6.2. Ablation Studies / Parameter Analysis
6.2.1. Robustness Analysis Across User and Item Subgroups
The paper conducts a robustness analysis by splitting users and items into four equal-sized subgroups:
- Users:
UG-0(shortest sequences) toUG-3(longest sequences). - Items:
IG-0(least popular) toIG-3(most popular). ThePRLmethod (withSASRecbackbone) was trained with three reasoning steps, and inference performance (NDCG@20) was analyzed as reasoning steps increased.
The following are the results from Figure 4 of the original paper:

Observations (Figure 4):
- Long-tail users (UG-0, UG-1) and unpopular items (IG-0, IG-1): Recommendation quality
steadily improvesas reasoning steps increase. For instance, inIG-1, performance gains of 12.08%, 16.35%, and 18.69% are observed with more reasoning steps. This suggests thatmulti-step reasoningis particularly beneficial forsparse interaction signals. - Active users (UG-2, UG-3) and popular items (IG-2, IG-3): Performance tends to
declineas reasoning steps increase.- Explanation: Longer user sequences provide richer contextual information, making
interest evolution patternseasier to mine. Forpopular items, theirwell-trained representationsallow the recommender to easily capturecollaborative signals. In these cases,additional inference computationmight lead tooverthinking, providing negligible benefits and even causingperformance degradation.
- Explanation: Longer user sequences provide richer contextual information, making
- Conclusion:
Long-tail users and itemsrequire morethinking spaceto reason about sparse signals, whilehighly active users and itemsmay not need redundantcomputational expansion. This implies a need for anadaptive inference depth selection mechanismin future work.
6.2.2. Impact of Reasoning Steps on Recommendation Performance
This analysis compares the NDCG@20 performance under different inference steps, using SASRec as the backbone.
-
Base: Original
SASRec(no reasoning). -
Naive:
Basemethod extended tomulti-step reasoningby autoregressively feeding the last hidden state, but only using the final position's output. -
RPE: Builds on
Naivebut integratesReasoning Positional Embeddingsto distinguishsequence encodingfromreasoning. -
ERL & PRL: The proposed methods.
The following are the results from Figure 5 of the original paper:

Observations (Figure 5):
-
Naive Method: Fails to yield performance improvements and even
underperformstheBasemodel. This is attributed to the model's inability to distinguish betweensequence encodingandreasoning phases. -
RPE Method: Significantly
mitigates this task gap, leading toobvious performance gainscompared toNaive. However, it still suffers fromreasoning pattern degradationanderror accumulationas it only optimizescross-entropy losson the final-step output, lacking supervision for intermediate states. -
ERL & PRL Methods: Significantly alleviate these issues by
explicitly injecting stepwise supervision signals, reducingoptimization difficulty. -
Performance Decline with Excessive Reasoning: Across all methods, a consistent
performance declineis observed as the number of inference steps increases beyond a certain point. This suggestsoverthinkingfor simpler user interaction patterns. This further supports the need foradaptive inference depth selection.
6.2.3. Impact of Reasoning Steps on Inference Latency
The paper evaluates the additional overhead introduced by ReaRec's expanded computational demands during inference. Using PRL as an example, the inference time cost on the test set was measured as reasoning steps increased.
The following are the results from Table 4 of the original paper:
| Base | Step-1 | Step-2 | Step-3 | Step-4 | Step-5 | |
|---|---|---|---|---|---|---|
| SASRec | 5.6761 | 5.7985 | 5.8752 | 5.9305 | 6.0310 | 6.2786 |
| Cost Inc. | - | 2.16% | 3.51% | 4.48% | 6.25% | 10.61% |
| BERT4Rec | 5.6535 | 5.7685 | 5.9174 | 5.9621 | 6.0862 | 6.1224 |
| Cost Inc. | - | 2.03% | 4.67% | 5.46% | 7.65% | 8.29% |
| UniSRec | 5.6061 | 5.6312 | 5.7596 | 5.8732 | 6.0303 | 6.0502 |
| Cost Inc. | - | 0.45% | 2.74% | 4.76% | 7.57% | 7.92% |
| MoRec | 5.6638 | 5.7143 | 5.8391 | 5.9565 | 5.9659 | 5.9812 |
| Cost Inc. | - | 0.89% | 3.10% | 5.17% | 5.33% | 5.60% |
Note: All time units are in second (s).
Observations (Table 4):
- The
extra latencyforReaRecremainsmanageabledespite the recurrent autoregressive inference. - This efficiency is due to the
KV Caching technique, which reducesattention computation complexityfrom to by reusingkeyandvalue vectorsfrom past steps. Optimal performanceis typically achieved attwo reasoning steps(Step-2). At this point, the method increases performance by an average of 7.49% across all metrics with only a modestlatency overheadof 3.51%, which is deemedacceptable and practicalfor real-world industrial deployment.
6.2.4. Ablation Study
The ablation study focuses on the contributions of the KL regularization term in ERL and Reasoning-aware Contrastive Learning (RCL) in PRL. Performance on NDCG@20 was evaluated by removing these auxiliary loss terms.
The following are the results from Figure 7 of the original paper:

Observations (Figure 7):
- ERL without KL regularization: Performs
worsethan the fullERLmodel. This indicates that withoutKL regularization, the model suffers frompattern degradationinreasoning states, leading tohighly homogeneous outputsand failing to capture diverse insights. - PRL without RCL: Also yields
suboptimal recommendation performance. Whileprogressive temperature schedulinghelps, the absence ofrobust inference mechanisms(provided byRCL) prevents the recommender fromself-correcting deviationsinintermediate reasoning states, thus struggling to approximate the true user preference distribution.
6.2.5. Sensitivity Analysis
The sensitivity analysis examines the effects of three key hyperparameters: base temperature , temperature decay rate (for PRL), and KL regularization strength (for ERL).
The following are the results from Figure 6 of the original paper:

Observations (Figure 6):
-
Sensitivity to Base Temperature τ (in PRL):
- As increases within , model performance generally
improvesinitially. - This suggests that
overly sharp probability distributions(low ) might not align with potential user preferences, as forcing the model to learn extreme preferences fromnoisy interaction datahindersgeneralization. - However,
too large base temperatures(e.g., 5.0) lead todegraded performance. A large canblur ranking differencesamong candidate items, making it harder to learnmeaningful sequential patterns. - Conclusion: Setting a is crucial for optimal performance.
- As increases within , model performance generally
-
Sensitivity to Temperature Decay Rate α (in PRL):
- usually achieves the
best performance. - (e.g., ): The score distributions learned at different reasoning steps remain largely the same, leading to
pattern collapseorreplication of prior reasoning states. This preventsreasoning enhancement. - (e.g., ): Causes
performance degradation. An aggressivetemperature changetriggers arapid distribution sharpness transition(from smooth to sharp), disrupting the model'scurriculum-style reasoning process. - Conclusion: An
appropriate temperature decay rateis critical for reducingoptimization difficulty.
- usually achieves the
-
Sensitivity to KL Regularization Strength λ (in ERL):
- The model is generally
not sensitiveto within a certain range. - However, recommendation performance
drops significantlywhen exceeds a certain threshold (e.g., 0.05). - Explanation: While
KL regularizationencouragesdiverse reasoning paths,too strong regularizationcandominate gradient optimization, enforcingexcessively divergent sequential patternsthat might disruptsequential modeling capabilityand increaseoptimization challenges, leading toperformance degradation.
- The model is generally
6.2.6. Embedding Visualization Analysis
The similarity heatmaps of multi-step reasoning outputs are visualized to analyze hidden state dynamics.
The following are the results from Figure 9 of the original paper:

Observations (Figure 9):
-
RPE Variant (Figure 9a): Exhibits
high homogeneityinreasoning states. Thesimilarity scoresbetween the final output and previous steps are almost identical (e.g., 1.00 and 0.98), confirming thereasoning pattern degradation issuewithout proper regularization. -
PRL Method (Figure 9b): Effectively leverages
reasoning-enhanced computationfor performance improvement, showing more distinct patterns across steps. -
ERL w/o KL (Figure 9c): Shows
more overlapping patternsacross different reasoning steps, similar to theRPE variantand suggestingpattern collapse. -
Full ERL Method (Figure 9d): Demonstrates
diverse sequential patterns, whereKL regularizationencourages distinct representations across steps.The following are the results from Figure 10 of the original paper:

Observations (Figure 10):
-
The visualization in Figure 10 further confirms that the
ERL method without KL constraintrevealsmore overlapping patternsacross different reasoning steps compared to thefull ERL method. This validates thatKL regularizationhelps to address thehomogenization output issueand encourage diverse reasoning.
6.3. Case Studies
6.3.1. Rank Change Analysis of Target Items
This analysis examines how the rank of target items changes during multi-step inference using PRL methods on the Yelp dataset.
The following are the results from Figure 8 of the original paper:

Observations (Figure 8):
- Full PRL Method: Progressively
improves the target item rankingwithin the candidate pool as reasoning depth increases, aligning with expectations. - Temperature Decay Coefficient (α):
- Smaller : Leads to
smoother transitionsin score distribution across different inference steps. - Larger : Induces
more aggressive distribution changes, consistent with the sensitivity analysis (Sec. 4.3.5).
- Smaller : Leads to
- Ablated Version without RCL: Leads to
reasoning errors. For example, in Figure 8(d), the target item's rankdropsfrom #12 at step 1 to #22 at step 2, indicating that increasing reasoning steps incorrectly pushes the target item down without therobustness mechanismofRCL.
6.3.2. Case Study in Real-world Recommendation Scenario
A specific example from the Video & Games dataset illustrates the stepwise preference refinement effect of the PRL method.
The following are the results from Figure 11 of the original paper:
该图像是图表,展示了视频与游戏数据集上的多步推理案例。历史项目用 H1 到 H5 表示,推理步骤用 R0 到 R2 表示,oldsymbol{x} 代表推理步骤的序号。
Scenario: A user purchased Halo and Halo 5 (FPS games for XBox-One), then accessories (memory card, dust cover, stand). The goal is to predict the next item.
Observations (Figure 11):
- Step R0 (Initial Inference): The model correctly captures the user's preference for
FPS games on XBox. It recommendsConflict Desert Storm. However, this recommendation issuboptimalas it lacks timeliness (older game) and may not align with a gaming enthusiast's preference for newer releases. - Step R1 (First Reasoning Step): The model adjusts, recommending a
game controller. This reflects the user'srecent purchase habits(gaming accessories). However, it's stillsuboptimalbecause it primarily reflectscollaborative relevancerather thansequential characteristics(users typically buy controllers before accessories like stands) andlacks diversity. - Step R2 (Final Reasoning Step): The model recommends
Resident Evil 2, a newly releasedshooter game. Thismatches the actual target itemand aligns well with the user'strue preference. - Conclusion: This case study validates how
recurrent reasoning(inPRL) resolves ambiguity by integratingtemporal context,collaborative relevance, andoutput diversity, leading to a more accurate and refined recommendation.
7. Conclusion & Reflections
7.1. Conclusion Summary
This work introduces ReaRec, a pioneering inference-time computing framework for sequential recommendation, inspired by the think-before-action paradigm. Unlike traditional direct inference models, ReaRec enhances computational depth through multi-step implicit reasoning, enabling SeqRec models to "think" before making recommendations. To address challenges in optimizing multi-step reasoning, two lightweight learning strategies were proposed: Ensemble Reasoning Learning (ERL) and Progressive Reasoning Learning (PRL). ERL leverages ensemble techniques and KL divergence to foster diverse reasoning, while PRL employs progressive temperature annealing and reasoning-aware contrastive learning for robust and effective optimization.
Extensive experiments on five real-world datasets and various SeqRec architectures confirm ReaRec's effectiveness and generalizability. Notably, ReaRec not only improves recommendations for long-tail users and items but also significantly elevates the performance ceiling of existing SeqRec backbones by up to 50% with post-hoc optimal step selection. This highlights the substantial, previously untapped potential of inference-time computing for sequential recommendation. The authors are optimistic that this research opens a promising new direction at the intersection of reasoning and recommendation.
7.2. Limitations & Future Work
The authors acknowledge that ReaRec is an initial exploratory effort and identify several challenges and opportunities for future research:
-
Adaptive Inference Depth Selection:
- Limitation:
ReaRecparadoxically inducesperformance degradationforhigh-activity usersandpopular itemsdue tooverthinking. Additional computation provides negligible benefits forwell-learned patternsand can lead tosuboptimal results. - Opportunity: Develop an
adaptive inference depth selection policyto balancecomputational depthwithsequence complexityand user/item characteristics. This would allow for shallower reasoning for easily predictable preferences and deeper reasoning for complex or sparse scenarios, bridging the gap between current performance and the theoretical upper bound (as shown in Figure 2).
- Limitation:
-
Parameter Disentanglement Between Encoding and Reasoning:
- Limitation: The current
ReaRecframework shares parameters between theitem sequence encoding phaseand thereasoning computations. Whileparameter-efficient, this design createstask ambiguityas the same neural modules must handle two distinct objectives. AlthoughReasoning Position Embeddings (RPE)help, the suboptimal performance trajectories (initial improvement followed by decline, Figure 5) suggest this solution is not optimal. - Opportunity: Explore
parameter decouplingat the model level, creating specialized modules for item encoding and deep sequential reasoning. This could reducetask interference, allow for more specialized representation learning, and better adaptation tomulti-step inference, ultimately improving recommendation quality.
- Limitation: The current
-
The Missing Inference-time Scaling Law:
- Observation: In
Large Reasoning Models (LRMs),inference-time scaling lawssuggest that longerreasoning chainslead to better reasoning capabilities and downstream performance. However,ReaRecexperiments (Figure 5) do not perfectly exhibit this behavior, showing performance decline with excessive steps. - Opportunity: Investigate whether a true
scaling lawexists forinference-time computationin recommendation systems. If so, design more effectivereasoning-enhanced sequential recommendersthat can truly realize such a scaling law. This requires deeper research into the inherent nature ofreasoningin recommendation contexts.
- Observation: In
-
Theoretical Analysis:
- Intuition: Increasing
inference-time computational depthshould enablesequential recommendersto capturehigher-order sequential feature crossingand improveuser preference predictions. - Opportunity: Develop
theoretical analysesto formalize howmulti-step reasoningcontributes to improved recommendation performance. Establishing a strongtheoretical foundationwould guide more principled model design andoptimization strategies.
- Intuition: Increasing
-
Efficient Inference Mechanism:
- Concern: While current
ReaRechas marginal latency overhead, future advancements or a trueinference-time scaling lawcould lead to efficiency concerns with theautoregressive generation paradigm. - Opportunity: Explore
optimization strategieslikelinear attention mechanisms [60],model quantization [73], andlong-to-short reasoning distillation [53]to achieve lighter and faster inference for industrial-scale deployment.
- Concern: While current
7.3. Personal Insights & Critique
This paper presents a highly insightful and timely approach by drawing inspiration from the success of Chain-of-Thought (CoT) reasoning in LLMs and applying it to sequential recommendation. The core idea of "thinking before recommending" through implicit multi-step reasoning during inference is genuinely innovative in the SeqRec domain.
Key Strengths:
- Novelty: The explicit application of
inference-time reasoningtoSeqRecis a significant conceptual leap. MostSeqRecresearch focuses on architectural improvements or richer embeddings;ReaRecintroduces a new dimension of computational depth during prediction. - Model Agnostic: The framework's ability to enhance diverse
SeqRecbackbones (ID-based, text-based) is a strong testament to its generalizability and potential impact across the field. - Targeted Problem Solving: The specific design choices like
Reasoning Position Embeddingsto bridge thetask gapand theERL/PRLstrategies to handle the lack of explicitCoT supervisiondemonstrate a deep understanding of the unique challenges ofimplicit reasoninginSeqRec. - Empirical Robustness: The comprehensive experiments across multiple datasets and detailed ablation studies provide strong empirical evidence for
ReaRec's effectiveness. The significant performance gains, especially the 30-50% ceiling elevation, are remarkable. - Detailed Analysis: The subgroup analysis (long-tail vs. active users/items) and the
embedding visualizationprovide valuable insights into why the method works and where its limitations lie, pushing beyond mere performance numbers.
Potential Issues/Critique:
- "Overthinking" Phenomenon: While identified as future work, the "overthinking" phenomenon for active users and popular items is a practical concern. If not adaptively managed, it could lead to unnecessary computational cost or even degraded user experience for the majority of interactions. An
adaptive inference depthmechanism is not just an opportunity but a crucial requirement for real-world deployment. - True Scaling Law for SeqRec: The observation that
ReaRecdoes not perfectly follow theinference-time scaling lawobserved inLLMsis a critical point. This suggests that the nature of "reasoning" inSeqRecmight be fundamentally different fromLLM's symbolic reasoning. PerhapsSeqRecreasoning involves more "contextual refinement" than "logical deduction." Future theoretical work needs to clarify this distinction. - Interpretability of Implicit Reasoning: While
CoTinLLMsoffers some interpretability through explicit reasoning steps,ReaRec's reasoning isimplicitwithin the latent space. Whileembedding visualizationsprovide some clues, truly understanding how the model "thinks" or what intermediate insights are generated remains challenging. This limits debugging and trust in critical applications. - Complexity vs. Simplicity: While the paper claims
ERLandPRLare "lightweight," integratingmulti-step reasoning,RPE,KL regularization,temperature annealing, andcontrastive learningadds a fair degree of complexity compared to a direct forward pass model. The trade-off between this added complexity and the performance gains needs to be continually evaluated, especially as the "base" models themselves become more powerful.
Applicability and Transferability:
The core concept of inference-time computational depth is highly transferable.
-
Other Recommendation Tasks: Could be applied to other
RStasks beyond next-item prediction, such as session-based recommendation, cold-start recommendation, or even multi-task recommendation, where refining user/item representations iteratively could be beneficial. -
Graph Neural Networks (GNNs):
GNNsare used in recommendation. CouldReaRec's multi-step reasoning concept be applied to iteratively propagate and refine information on a graph structure during inference? -
Generative Models: The idea of
progressive refinement(as inPRL) could inspiregenerative recommendation modelsthat generate items in multiple steps, refining the generated item characteristics with each step.Overall,
ReaRecis a highly inspiring paper that pushes the boundaries ofsequential recommendationby embracing advancedinference-time computingparadigms. It opens up a rich vein of research questions and practical applications for building more intelligent and nuanced recommender systems.
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